ARROW Partners
We Would Love To Work With You
We love working with partners. Whether you're an AI consultant, a digital agency, or a tech-savvy business advisor — if you've got clients who could benefit from a world-class AI phone answering service, we'd like to talk.
But we need to be upfront about how we work.
Our Policy on Spec Development Work
We don't do unpaid speculative development. This includes custom features scoped out on the off-chance a deal might land. We've been there, and it doesn't serve either side well.
What we will do is work with you to build something genuinely valuable — once there's a real customer behind it.
We Do Build Demos
If you have an idea that needs a functioning Voice Agent or AI Receptionist, we are happy to create demos. This would be a live AI Voice Agent at the end of a real phone number, using all of our best-in-class infrastructure, prompt engineering, and experience across tens of thousands of real phone calls.
However, this wouldn't include custom development and integration work (for example, creating a bespoke specialist tool or connecting to a CRM). We're happy to take this on a case-by-case basis, so get in touch if you'd like to talk demos.
How Partnerships Work
Here's the process, step by step.
You come to us with an idea
You've spotted an opportunity in your client base. Maybe it's an AI receptionist for a specific industry, a custom call flow, or a feature that doesn't exist yet. Great. Let's talk it through.
We shape it together
We'll have an honest conversation about what's feasible, what it would take to build, and how we'd price it. No commitment from either side at this stage — just a clear picture of what's possible.
You go and sell it
This is the important bit. You take the concept to your clients. You sell the service. You get them signed up. If your client needs a timeline, tell them to allow two to three weeks from confirmation.
We agree the commercials
Once you've got a paying customer confirmed, we sit down and agree on a pricing structure that works for both of us.
We build it
With guaranteed revenue on the table, we get to work. You get a quality product built by a team that actually specialises in AI voice agents. Your client gets a service that works from day one.
Why We Do It This Way
It's simple. When there's a real customer waiting, everyone is motivated. The work gets done faster, the quality is higher, and nobody is left wondering whether the effort was worth it.
We've seen too many partnerships stall because the development happened before the sale. This way, we both win.
What We Bring to the Table
ARROW is a fully managed AI phone answering service built for UK businesses. We handle everything: setup, training, voice selection, call monitoring, and ongoing optimisation. Your clients never need to log into a dashboard or configure anything themselves.
Our standard plans start at £99 per month, with options for higher usage and more complex requirements. We also offer custom development for bespoke call flows, integrations, and industry-specific features.
White-Labelling
For the right partnerships, we offer white-label options. This means your clients see your brand, not ours. Custom-branded communications, your domain, your identity. White-labelling is available for higher-value partnerships and is discussed on a case-by-case basis.
What We're Looking For in a Partner
We work best with people who have an existing client base they can sell into. You don't need to be technical. You don't need to understand how voice AI works under the bonnet. You just need to be able to identify businesses that are missing calls and losing money because of it — and have the relationship to get them to act.
Partnership FAQ
ARROW is a fully managed AI phone answering service. We build, train, and maintain a custom AI receptionist for your client's business. It answers calls 24/7, qualifies leads, takes messages, and can transfer calls to the right person when needed. Your clients never need to touch a dashboard or write a prompt. We handle everything.
Out of the box, we integrate with Google Calendar via Cal.com for live appointment booking. The AI can check availability, offer slots to callers, and book them in during the call. We also support custom calendar and CRM integrations depending on what your client is already using. If it has an API, we can work with it!
Yes. Cal.com supports multi-seat bookings, so if your client runs workshops, classes, or has multiple service bays (like an MOT garage with four slots per hour), we can handle that.
There's always a get-out plan. The AI will politely let the caller know it can't help with that specific question, confirm it has their phone number, and let them know a member of the team will call them back. No dead ends, no frustrated callers.
Yes. We support several types of call transfers to multiple phone numbers and extensions. Just let us know what you're thinking about and we can scope this out.
Our speciality is phone-based AI. That's where we focus our energy and where we're strongest. Automation around SMS, WhatsApp, and email is absolutely up for discussion. For clients who want a full CRM and messaging setup, we work with a specialist GoHighLevel partner who handles that side of things. Learn more about CRM and automation services here.
Yes, even during peak times, no caller gets a busy signal.
We do all the training for you. It starts with a couple of discovery calls where we learn about the business, the types of enquiries they get, their services, pricing, and anything else the AI needs to know. We also review their website. From there, we build a first version, run thorough testing (including simulated calls), and then hand it over for the client to test. There are usually a few rounds of feedback before it goes live. This is a personalised and white-glove experience for our customers.
That's what the subscription covers. New services, new staff, seasonal changes, whatever it is. You get in touch, we update the AI. We don't set it and forget it.
Our standard plan starts at £99/month for 150 minutes of AI call time. For businesses with more complex requirements or higher volume, we build custom pricing. No minimum term commitment.
Referral fees are agreed on a case-by-case basis, and we're generous — we would rather pay other businesses for introductions than shovel ad revenue to faceless mega-corporations! Whether it's a one-off introduction fee or an ongoing arrangement, we'll work something out that reflects the value you're bringing. The key thing is that there's a paying customer at the end of it.
Absolutely. You can point anyone to Bow, our live demo agent, on the ARROW website. She's available to call right now and can demonstrate mid-call actions like sending WhatsApp messages and emails. For the right opportunity, we'll also build a custom demo tailored to your client's industry. See our Partner Pack for how that works.
For the right partnerships, yes. We can provide custom-branded communications so your clients see your brand, not ours. White-labelling is discussed on a case-by-case basis and is typically available for higher-value partnerships.
Not at all. Our entire service is built around the assumption that your clients will never write a prompt, never log into a dashboard, and never configure anything. They just get an AI receptionist that works.
From sign-off to go-live, allow two weeks at the longest. Timelines for custom integrations are planned on a per project basis.
Ready to Talk?
If this sounds like a fit, get in touch. We'll have a straightforward conversation about what you're seeing in your market, what your clients need, and whether there's a partnership worth building.
No pitch decks. No twelve-step onboarding process. Just a conversation.
Calls are recorded and transcribed, and we may follow up about your enquiry. See our Privacy Policy.
Explain what you're thinking about to Bow and she will pass the message on to us!